Waco, TX has become a popular destination in recent years, largely thanks to Chip and Joanna Gaines. Their Fixer Upper brand has reshaped the city’s image, turning Waco into a lively, modern town that draws visitors from across the country.
I live about an hour and a half away, so I visit Waco often, sometimes on a whim. I’ve enjoyed exploring the downtown area, trying new restaurants and coffee shops, and watching the city evolve. I’ve also cooked every recipe from the Magnolia Table Cookbook and written an overview of the book. Over the years I’ve seen many new shops and experiences appear — so much so that the city is adding multiple hotels to accommodate visitors.
Why Waco
The Gaines family and their Magnolia brand have played a central role in Waco’s renaissance. Their projects at The Silos and Magnolia Market have created gathering places, shopping, and food experiences that attract fans and visitors. They’ve continued to expand the property with plans that include community spaces and special event areas.
For many visitors, the appeal is about more than retail or attractions. There’s a special feeling that comes from seeing someone’s vision turned into reality — a place designed with care that invites people to gather, explore, and find inspiration.
Shopping and Eating in Waco
Below is a curated list of favorite spots I visit when I’m in Waco. I usually try to pack a lot into a day trip: enjoy sweet tea, grab a Silo Cookie to take home, and explore the shops and markets. If you visit on a Saturday, the Farmers Market runs from 9 am to 1 pm — you might find the Nightlight Donuts trailer there, which serves some of the best cronuts outside of NYC.
Waco changes fast — new restaurants, shops, and pop-ups appear frequently. This list highlights well-known favorites and reliable stops, and I update it as I discover new places. If you find a great spot that isn’t listed, let me know and I’ll check it out.
Antiques
- La Salle Shoppes – Close to Magnolia Table; a good stop if there’s a wait at the restaurant.
- Laverty’s Antiques – A longtime favorite and one of Joanna Gaines’s preferred shops.
- Cameron Trading Co. Antiques Mall – A large space with a varied selection.
- Cedar Chest Antiques 1 and 2 – Featured on Fixer Upper and often cited among Joanna’s favorites.
Shopping
- Magnolia Market – The Gaines’ homewares shop and gathering place, with the silos, Silo Baking Co., Magnolia Seed + Supply, and food trucks on the lawn.
- Gather – A small boutique with a friendly touch; press the bell for a celebratory moment.
- Spice Village – A multi-vendor shopping space in an old warehouse, filled with unique shops.
- Harp Design Co. – Clint Harp’s shop, known from Fixer Upper.
- JDH Iron Works – Jimmy Don’s metalwork shop from Fixer Upper.
- Brazos River Supply Shop – A growing menswear and lifestyle shop.
- January Letterpress – A quaint shop for stationery and printed goods.
- Fabled Bookshop and Café – A new bookstore + café concept that opened recently.
This is just a small sample — new shops open regularly, so there’s always something fresh to explore.
Coffee
- Pinewood Coffee Bar
- Native Sons Coffee Roasters
- Common Grounds – Frequently featured on Fixer Upper and a reliable local favorite.
- BRÛ Artisans Coffee Works – A highly regarded craft coffee spot.
- Fabled Bookshop and Café – A great combo for book lovers and coffee enthusiasts.
These are a few dependable places for a great cup while you explore downtown.
Food
- Schmaltz’s Sandwich Shop – Famous for hearty deli sandwiches served on buttered, toasted buns.
- Magnolia Table – Expect a wait most days; weekdays during the school year are usually quieter.
- Silos Baking Co. – The Silo Cookie is a must-try; consider the Magnolia Table takeaway if the silos’ line is long.
- Milo All Day – A favorite for creative dishes and a standout happy hour burger.
- Trujillo’s Mexican – Known for standout dishes like sour cream chicken enchiladas.
- Vitek’s BBQ – Home of the famous Gut Pak; Joanna assisted with interior design early on.
- Heritage Creamery – Known for excellent ice cream flavors like London Fog.
- Alabama Sweet Tea at Magnolia Market – A refreshing staple while visiting the silos.
- Health Camp – A classic diner-style spot for burgers and shakes.
- Alfa Omega – A Mediterranean spot recommended by locals.
- Nightlight Donuts – A mobile doughnut trailer that appears at markets and events.
- Harvest on 25th – A noted option for vegan and vegetarian dining.
Adventure – Things to do
- Waco Mammoth National Monument – An affordable, fascinating site with guided tours and a National Park stamp opportunity.
- Heritage Homestead – A living-history complex with a restaurant, pottery shop, gristmill, blacksmith, and artisan foods.
- Dr Pepper Museum – A fun museum that celebrates the history of the soft drink, with a soda fountain experience.
- Waco Suspension Bridge – One of the country’s older suspension bridges; enjoy walking along the bridge and nearby trails.
I could talk about Waco all day — there’s always more to discover. If you’d like tips, recommendations, or help planning a visit, feel free to reach out and I’ll share more local favorites and practical advice for getting around.